[zc2tcom]

KRAFTON has announced an exciting collaboration with South Korean music icon G-DRAGON for both PUBG and PUBG Mobile. This marks G-DRAGON’s first-ever involvement in the gaming industry, and the partnership was teased during his recent concert in Las Vegas, blending the worlds of gaming and music.

Starting on September 19, 2025, players can expect a variety of special in-game content and events related to the collaboration. KRAFTON will release trailers and updates through its official channels, building anticipation for the exciting new content. Additionally, an offline event will take place in Seongsu, Seoul to celebrate the partnership, with more global fan events scheduled in the future.

Unlike previous collaborations, which often had esports activations, this one seems to focus more on enriching the PUBG gaming experience with exclusive content. G-DRAGON, a globally recognized figure in K-pop and leader of BIGBANG, is a highly influential artist whose addition to the PUBG universe is expected to bring a fresh and exciting dynamic to the game.

This partnership continues PUBG’s trend of collaborating with K-pop artists, including previous work with aespa and PLAVE for esports events. The G-DRAGON collaboration promises to be another memorable crossover between the gaming and music worlds.

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